Transform Your Art Career
ARTISTS
There has never been a better time to make and sell your art. So, why are you still struggling?
Hi, I'm Lynn
I'm passionate about helping artists like you understand where these two parts of yourself meet - so that pricing and selling aren’t just business tactics,
but expressions of your values, your aspirations, and your creative identity.
When you take time to do that inner work -
to get clear on who you are, what you value, and why you create - you stop chasing someone else’s strategy and start building one that actually fits you.
Sound familiar?
You’ve been trying to sell your work using strategies that don’t fit who you are.
You’ve followed advice that contradicts itself, leaving you overwhelmed and stuck.
You’ve second-guessed your prices because they don’t reflect your values, your time, or your reality.
You feel pressure to sell like other artists — instead of building a way that actually works for you.
Something just feels … misaligned
Here's the thing:
You are unique.
Your work is unique.
And your life circumstances are unique, too.
Why, and how you create will always be different from others. When you create from a deeper place, your reasons for making art are rooted in meaning, not in trends - and that changes how you’re meant to sell.
Learning how to sell your work is actually an inside job. There are countless ways to sell art, but until you know your values, your why, and your unique circumstances, none of them will feel right.
Once you discover what truly matters to you, you can stop chasing strategies and start walking a self-determined path — one that leads to a fulfilling, sustainable career in the arts.
There’s the you who makes the art… and the you who has to sell it.
And often, those two can be out of alignment.
introducing The Wayfinding Sessions
The Wayfinding Sessions will transform the way you approach your art career so you can work in a way that aligns with your unique creative goals, values and financial aspirations.
Book a call with me to learn more about how the Wayfinding Session can help you.
Why work with me?
As an experienced arts professional who has worked with hundreds of artists for over 20 years, I have seen the same struggles repeat themselves. I've seen some of the best artists work in obscurity and poverty, never getting their work seen in the right light, or at all - let alone making a healthy income from their art. After working with artists, creating innovative art strategies for government and arts organizations, I have learned that it is not enough to just teach marketing and business skills and provide grants. Not unlike the work artists create, the business of being an artist must be approached from the inside out.
Artists who have not done the inner work often make uninformed decisions that cost them time, heart and resources. The truth is art isn’t just creative—it’s cerebral and for working artists, it's also legal and financial.
I created the Wayfinding Sessions, a transformative online program designed to reshape how artists grow their careers. This program guides you through a process that builds you a self determined foundation where you will make informed, profitable, healthy decisions that benefit you, and your business.
In the Wayfinding Sessions, we will delve into the core of your artistic identity—clarifying your purpose, values, and aspirations to create the goals that will help you thrive - personally, creatively and financially.
Calling on this wealth of experience, I want to help empower you to bring your gifts to light, with confidence and ease.
GREAT ART
means greater impact in the world, and I’m on a mission to help you create art that is aligned with your purpose, your values and your creative spirit.
In THE WAYFINDING SESSIONS we transform your career using five steps:
Your Creative Inventory: The first step in Wayfinding is taking inventory of where you are at – personally, artistically and financially. We'll also do an audit on your current brand/marketing materials.
Your Creative Soul: Reconnect with your creative drive, identify self-doubts and limiting beliefs, and align your work with your VALUES. Emerge with a solid artist identity that fuels compelling, resonant art.
Your Creative Goals: Clarify your artistic aspirations based on your values and learn to set GOALS that guide every step of your journey, bringing focus and truth to your creative and financial aspirations.
Your Creative Commerce: Craft a compelling brand story that encapsulates who you are as an artist. Learn how to choose opportunities that ALIGN with your vision and values, leading to personal, creative and financial growth.
Your Creative Future: This is where it all comes together - we take the inside work of Wayfinding into the world, with confidence, clarity and ease so that you may THRIVE as you journey down your path as an artist.
WHAT'S IT LIKE TO WORK WITH ME?
What artists are saying:
"I have had the pleasure of working with Lynn on and off for many years and in many parts of the world. She is a fierce and capable art consultant and curator, with a fine eye for detail, strong support for her artists, and a graceful persistence when there is pressure to get a show ready for the public. Lynn brings a positive energy and years of experience to her work and in the five exhibitions I have done with her, I have watched her turn them into something special."
- Christopher Porter
Cinematographer, Filmmaker & Fine Art Photographer
"Lynn's Wayfinding Sessions are what I've been seeking for many years, since moving to Canada from Mexico.
Thanks to her expertise in several areas of the arts, she has a panoramic view of the sector and knows the intricacies of building an art career. She also has the sensitivity to understand the struggles of being an artist, and also knows how to put in action very specific tasks that allow change and growth.
One of the most valuable aspects of this work is not only her unique inside-out approach to finding my path to become the artist I want to be, coupled with the guidance of an experienced mentor."
Diego NaRVAEz, Artist
"When I first met Lynn, I was showing art in a local coffee shop. Lynn has given me invaluable guidance that has played a big role in helping me grow my art career. I have since done a solo touring show to public galleries and museums, group and solo gallery shows, art festivals, international art fairs, cultural events… and I'm currently prepping my first international solo show."
Jenn Walden,Artist
The WFS can support you at the highest level if:
You’re an original, practiced artist (visual or performing) with a process and a calling to create for a living.
You’re ready to align your work with your values, whether you’re established or just starting out.
You want to learn how to choose opportunities that will make you, vs opportunities that will break you.
You sell your work, but you haven’t found the sweet spot between creativity and commerce.
You won’t compromise your artistic Integrity just to pay the bills (but you'd like to pay your bills…)
You are ready to thrive personally, creatively and financially.
You are tired of suffering from anxiety, stress and comparison.
You are ready to invest time and money in yourself, and your art business.
The WFS is not for you (yet) if…
You are not yet making art that you could sell or exhibit
You are looking for a quick fix to get you unstuck (a single wayfinding session might be for you)
You don’t believe Inner work is the key to showing up authentically - creatively and professionally.
You are not ready to invest but would like to learn more - please subscribe to my newsletter for useful free resources
You are well into your journey but need some pointed expertise and guidance - a single WFS might be for you!
The Wayfinding Sessions includes…
→ private 90 minute audit session to begin your journey
→ personalized exploration tools
→ six weekly group sessions (see 5 step approach)
→ human design report to help you understand your unique purpose
→ six month access to a private community portal
→ a final 1:1 session to set you on your path
NO EMPTY PROMISES HERE.
The Wayfinding Sessions will transform the way you approach your art career - and your life.
INVESTMENT: $2,500 (CAD)
Are you ready to THRIVE?
FAQ's
How much does this cost?
Your investment is $2,500 (CAD) plus tax (where applicable) and can be paid in one payment, or split into two payments.
What are the Wayfinding Sessions?
The Wayfinding Sessions is a transformational program that changes the way you approach your art career - where your values and your why lead the way. The WFS will give you the tools to turn your struggles into THRIVING.
Where is our session held?
We do this work over the course of 6 weeks, on Zoom, in a safe container of like-minded peers.
Is there a refund policy?
The initial inquiry process aims to ensure this program will be a good fit, so I don’t offer refunds. I am committed to providing value to you, so should you wish to opt out of the program part way, we can discuss how to move forward on an individual basis. In this way, we both stay committed.
I'm a performing artist who isn't getting the gigs I want, can the WFS help me?
Yes, in fact, the WFS will help you learn how to apply for and/or accept gigs that will leave you feeling valued, professionally and financially. No more ‘pay to play’. For real.
I’m a visual artist who wants to sell my art, how can the Wayfinding Sessions help me?
The Wayfinding Sessions will help you find your way through the how, where, and why of selling your work. From a single session, to a customized program, the Wayfinding Sessions will give you the tools you need to sell your work with integrity and make informed decisions so you can THRIVE.